How to Hold a Fix It Event
Welcome to your Fix It event handbook.
It’s awesome you’ve decided to run a Fix It event and are ready to start planning.
These events are important to One Tree at a Time as they create so many benefits and rippling effects to the local community, improve the world, and help to plant thousands of trees. Plus, Fix It is where the whole One Tree adventure started in 2019.
This guide is designed to help you plan and run your own successful event.
You’ll find out what you need, how to get people excited, and what to expect on the day.
We’ve filled this handbook with loads of handy tips to help you run a successful Fix It.
It is by no means exhaustive, so don’t be afraid to get creative and let One Tree at a Time know what worked for you.
What is Fix It?
Fix It events aim to keep as much gear as possible out of landfill and at the same time help reforest the planet.
There are two key principles to keep in mind when planning your event.
Fix It, Don’t Ditch It – Repair
Your event requires a fixing station where people can bring their soft goods to be repaired.
As the name suggests, it’s about repairing ski and snowboard gear to give it a second life. Instead of throwing kit away, people are encouraged to bring their gear along to be repaired. Gloves get sewn up, jackets get a new zip, perhaps even darn some ski socks. Ski boots with plenty of life can have buckles replaced and skis can be patched. Perfect. You’ll quickly see that there is A LOT of ski gear sitting around that just needs a little TLC to breathe new life into it.
Bring and Buy Rail – Reuse
Your event requires a second-hand sale area. People donate their unused/excess ski kit beforehand to be sold at the event. Proceeds are sent to plant trees.
Skiers and snowboarders are hoarders, we’ve all got cupboards full of perfectly good jackets, pants, goggles, gloves and who knows what else. People will jump at the chance to give their old gear a new home while also planting trees. Incorporating a ‘Bring and Buy’ rail to your Fix It event enables you to resell ski kit that would otherwise be languishing in the dark. Those needing new kit can get their hands on some cost-effective, high-quality, second-hand gear. All the while, the proceeds go towards planting thousands of trees.
Educate and Inspire
Fix It is also a powerful way of raising awareness in the local community. It shows everyone how much excess equipment is available, plus the benefits of buying second-hand kit. We’ve used Fix It as a way of recycling and educating.
“A big message that One Tree at a Time’s Fix It event really showed me is how much more we can easily be doing. Seeing the sheer volume of ski kit that was donated to the Fix It event was quite staggering. Second hand, almost brand new and for half the price. You can still be a consumer without the consequences. What Fix It does is provide real-life solutions that people actually want. People want to declutter their lives, they want to save money and they still want to buy stuff. More importantly, it showed and inspired others to make easy changes to help the planet while improving life.”
– Eliot Prince
Choosing Your Location
Location is important as it needs to be somewhere accessible to the community, preferably somewhere people walk past on a daily basis.
If you don’t have a central business premises to hold the event then working with a local social hub makes it easy for everyone to get involved. Shops, bars, cafes are all ideal.
The very first event was held at The Boot Lab which was the perfect location to ensure success. A central location making it quick for people to drop off donations, plus an easy place to pop in on the day of the event. It’s 5 yards from the village bus stop!
Morzine’s first Fix It event was held in collaboration with a local bar which worked amazingly as another ‘hub’ that people can access easily.
The Bring and Buy Rail relies completely on donations that need to be collected prior to the event. You could think about setting up accessible drop off points too. Making things easy is key.
Finding a Seamstress
Your Fix It event depends on the skill of the people working towards its success. Now in a ski town, finding ski tech’s to fix hardware like boots and skis isn’t going to be a problem. You might even be a ski shop which is really handy!
Finding a seamstress might be a little trickier but don’t fear someone in the community will be handy with a needle and thread. Tap into your local network to see if anyone is keen to help. Places to enquire for a seamstress:
- Local community Facebook groups – get the message out!
- Local schools – There maybe some willing crafty teachers out there
- Dry cleaners – Local dry cleaners often offer minor repair/alteration services for clothing
Custom Fix It Branding
One Tree at a Time will help you create the branding for your Fix It day. We’ll give you access to logos and designs you can use, plus provide you with customised branding. We’ve also included an editable template to create your Facebook event.
Contact us and you can download the Fix It branding pack.
Plus just ask and our designers will whip you up some custom branding to make the event your own. Comme Ca:
Creating a Buzz
Once you’ve got the main points in place, it’s time to create a buzz around your event. Getting the whole community involved is the key to a successful impactful day. You can get creative in this bit but we’ve got a few tips to help you get started.
- Promote the event on social media and in-person. Let people know what’s going on and how they can get involved.
- When you receive donations take a picture of the person and what they are donating. Remember to say thank you! Post the picture, tagging the relevant people to help spread the word. It gives you plenty of things to ‘shout’ about and encourages others to be generous. Here is an example post:
- Post on local resort Facebook groups where all the seasonnaires ‘hang out’.
- Use your staff to drive awareness in the resort. Get them involved and excited. Next thing you’ll have a little marketing team organically spreading the word in the bars and on the lifts!
- Work with other local businesses that are interested in getting involved. It will grow your network as other businesses owners and staff members start driving the event forward.
Amazingly, you might even find that it breathes a new lease of life into your staff too. Giving them a side project at work they can be passionate about is a powerful tool in a happy motivated workforce.
Incorporating Other Businesses
Remember you are not just a lone ranger in changing the world. It is highly likely that other businesses will be interested in helping support your Fix It event. Think about who else might be interested in offering services to help fix and educate in exchange for donations towards tree planting.
Who else can offer value to the day? You can think much wider than just fixing and recycling equipment. What other businesses can offer services that people can donate towards planting more trees?
- Ski Shops – Help maintain equipment and provide workshops to teach others the skills
- Ski School – Fix technique
- Physiotherapist – Fix bodies
- Language School – Fix language skills
- Technology – Fix and recycle electronics (mainly cracked water damaged phones…)
“Ski Physio are all about sharing skills, and the Fix It events are a great way to make a difference in the community while supporting a cause we’re really passionate about: the environment. Without the mountains, we wouldn’t have a business, and if we can help people enjoy the mountains and raise money for the preservation of our natural landscapes, what’s not to love” – Ski Physio
Preparing Your Bring and Buy Rail
There are a few things to keep in mind when preparing your bring and buy rail (or shelves). Loading it up with any old rubbish is not a wise idea. Afterall, people will be looking for high-quality and good value, perhaps some hidden gems.
Firstly, make sure everything is clean and in working order. You may need to take the time to clean and waterproof some products like outerwear. Small fixes to damaged items is a good idea too. Especially as the day is about fixing, recycling and repurposing. Presenting gear in a better condition will help it to fetch a better price, or even be the difference between making a sale or not.
Where will you place your sale items and your fixers? Weather permitting, outside in view of the street is the best place. It will help to create a community event feel, plus encourage anyone and everyone to pop in!
It can be hard to put in an exact pricing structure, it is too time-consuming to price tag every item. Work out a rough pricing structure with your team but keep things flexible. Remember one man’s trash is another man’s treasure.
It can be very easy to be overloaded by donations, ending up with piles of excess kit. It’s best to focus on clothing like outerwear, gloves, hats and other soft goods. These are easy to clean, repair and sell, plus can be donated to charity or textile recycling if unsold. Try to stay away from hardware items as you’ll likely end up with loads of old junk!
What to Expect on the Day?
If you’ve used all the information above you’re going to have a busy event! Locals and holidaymakers will be popping in throughout the day. Try to get yourself as organised as possible.
Fix It Station
Make sure your fixing station and seamstress has a designated, easily accessible working area. Remember, people will be stopping by with kit to be fixed on the day!
Be organised with an area to hold the drop-offs. Be ready with a sheet to take names, numbers, item and repair so people can pick it up at a later date. Some items like a quick hole to stitch on a glove may be quite quick whereas zip replacements take a long while.
You’ll be taking a lot of money from second-hand gear sales and repair donations. It is easiest to work completely in cash which One Tree at a Time can then help you to plant trees.
Everybody loves Fix It
“Our “Fix it” events last year definitely provided some of the best days off the slopes! The level of involvement from seasonaires and locals as well as tourists was astonishing! Surrounded by all these amazing, mountain-loving and like-minded people, we got the chance to create a buzz and raise awareness about sustainability, recycling and reusing. What an incredible accomplishment and step in the right direction! The vibe, the food, the tunes and the company was on point. What could we do differently? Even more events this coming winter!” – The Boot Lab employee, Emma Strandberg.
Where do proceeds get sent to plant trees? https://onetreeatatime.fr/plant-a-tree/
Time to Fix It
So there you have it. That’s how you Fix It. As we’ve discussed in this guide, Fix It events are an incredibly powerful tool in creating positive change in the local community. The proceeds go towards planting thousands more trees. We also find that it gives skiers and snowboarders an insight into waste in the industry. Just one Fix It day helps to offer real viable solutions to sustainability and change people’s mindsets.
If you follow the points above you’ll be on track to running a successful event. Use the local community as much as possible from choosing a location to finding a seamstress.
Use your staff members, other businesses and social media to create a buzz about town.
On the day you’ll find people keen to pick up a new jacket or breathe new life into their favourite outerwear. At the end of it all, everyone walks away with new ideas and trees get planted.
Need any advice on your Fix It event then get in contact onetreeatatime
Held a successful event then let us know what worked for you and post your pictures tagging @onetreeatatime and add the hashtag #FixItDontDitchIt